Konsumgüter, consumer goods

INDUSTRY: CONSUMER GOODS


FLS SOFTWARE CONTROLS REGIONAL AND FIELD STAFF PLANNING IN THE CONSUMER GOODS INDUSTRY


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INDUSTRY OVERVIEW

The consumer goods industry manufactures products for private use. Systematically speaking, the industry can be divided into consumer durables and fast-moving consumer goods (FMCG). Consumer durables include, e.g., furniture, fashion items, and consumer electronic devices, while consumer goods are things like foodstuffs or body care products. In Germany, the consumer goods industry represents a key sector of the economy. In 2016, the food industry alone recorded sales of roughly 150.54 billion euros.

FLS SOFTWARE IN THE CONSUMER GOODS INDUSTRY

The continuing cost pressure is one of the major challenges companies in the sector face in terms of their competitive capability. In an attempt to reduce costs, consumer goods manufacturers regularly scrutinize the entire value-added chain. In doing so, particular focus is placed on sales, controlling, and production processes and the areas of procurement, quality, and project management. The application of more intelligent software is one of the starting points for optimizing processes and thus reducing costs in the long term. To ensure store checks and retail trade appointments can be scheduled and implemented more efficiently, companies such as Johnson & Johnson, Beiersdorf, Bahlsen, Ferrero, and Intersnack have been utilizing FLS software for many years.




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